Archive for September 5th, 2009

Double Feature – Vulgarity in ‘The Ugly Truth’

The Ugly Truth

The Ugly Truth

Marisa –

The Ugly Truth starring Katherine Heigl and Gerard Butler debuted on July 24, 2009.  Like any other film, the usual slew of reviews appeared; according to RottenTomatoes.com only 15% of critics recommended the film.  While reading many of the reviews yields the impression that the film is a sign of the death of the romantic comedy, there is an even more interesting trend that becomes clear regarding the course language used in the film.  Quite a number of critics complained of the film’s vulgarity not because it was more offensive than the average film, but because it was so unexpected in a romantic comedy aimed mainly at women.
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Acquisition of Marvel Great for Disney’s Plans

disneyAccording to CEO of Disney Bob Iger the company’s buying of Marvel Entertainment was the latest step in their plans to reformulate the quality of their products, aiming to appeal to wider audiences and earn better returns.

In an article from Variety.com, Disney’s plans are candidly explained regarding how the entertainment powerhouse plans on dealing with the recession, as well as a recent string of unsuccessful films (Race to Witch Mountain, Bedtime Stories, Confessions of a Shopaholic).

The article goes into great detail, at length, providing enough information about Disney’s upcoming plans that a comprehensive calender could be constructed if one was so inclined to record one. All in all it is very informative and illustrates a relatively clear picture of what audiences and fans can expect from the “Mouse House” in the immediate and intermediate future.

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