Posts Tagged ‘Area 51’

Area 51 - It doesn't say filming prohibited!

Oren Peli, director of the supernatural haunting hit Paranormal Activity, has just finished principle filming for his newest film Area 51, which Paramount Pictures has just bought the distribution rights for.

Paranormal Activity has become one of the most profitable films ever, costing just $11,000 to make and grossing over $100 million. Such success for the small independent film allowed Peli’s newest effort to garner much attention in the bidding for its distribution rights. How much Paramount paid for the rights is unknown.

Area 51 is said to be made in a similar style to Paranormal Activity in that it’s made up of “found footage.” Its story is reportedly about three teenagers who wander into the secretive Area 51 section of Nellis Air Force Base in Nevada, and then experience strange happenings.

“These films show that real franchises can be successfully launched from the independent side of the business — not something the marketplace necessarily believed five years ago,” said Adam Goodman of Paramount. – Variety

Paramount’s unique and successful promotion campaign for Paranormal Activity, as well as other efforts it made for the film, are exciting executives at the studio about creating more high-grossing franchises from small independent productions.

Source: Variety

Quick Opinion: It is the opinion of Movie-Thoughts that Oren Peli’s Paranormal Activity is a very notable effort that deserves the accolades it has so far received. Its “found footage” style fit well with the material and went a long way towards making said material very effective. To hear that Peli’s latest film is using the same style is – at this point – nothing more than intriguing. However, it is of note because if Area 51 enjoys box-office success (regardless if its the same level of success as Paranormal Activity or if Paramount launches another innovative promotion effort) I see the “found footage” style potentially becoming the next stylistic wave in the horror/thriller genre. Torture films have been on the decline both financially and in popularity (with slight exception to the Saw series), and being that other directors have proven to be able to use the “found footage’s” realistic style with success (unlike during the period immediately following 1999′s The Blair Witch Project, which was filled with mostly parodies), not to mention the style is perhaps the cheapest to finance, studios will be itching to get a piece of the pie (namely Lionsgate, Dark Castle, and that ilk).