Posts Tagged ‘classical Hollywood’

This May's "Iron Man 2" will be the latest summer vehicle designed to appeal to the biggest audience possible. How is it this came to be? Is it a good thing?

With the summer movie season nearly upon us (officially beginning with the release of Iron Man 2 on May 7^th), I naturally got pulled into another conversation with a fellow moviegoer who felt the need to express his contempt for this time of year. According to him, and I’m sure many of you out there as well, the summer months are reserved for when Hollywood likes to flex its corporate muscles and make boat loads of cash by feeding the masses the intellectual equivalent of junk food. Basically, if it’s loud and shiny, it sells. But the movie studios are not entirely to blame, as it’s also the fault of the audiences who readily pay their hard earned money to sit stupefied at a screen while their senses get pushed to the limits (Michael Bay’s Transformers movies were listed as examples several times during the conversation).

This is one way to look at it.

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